Online Shop Entrepreneurship Among Students
Keywords:
Student Motivation, Impact of Online Shop Sellers, Online Shop TradersAbstract
The objectives of this study are what motivates students to become online shop trader; and what is the impact experienced by online shop sales students. This research is a type of descriptive qualitative research that uses a qualitational approach. There are five informants selected using the purposive sampling method. To meet the research needs, the informant criteria are selected and adjusted so that researchers can identify the motivation and impact of online store sellers. Interviews, observations, and documentation are the methods used to collect data. Further, quantitative descriptive analysis is carried out on data collected in three stages: data reduction, data presentation, and conclusion drawings. The results of this research show that based on the motivation of students selling online shops at Makassar State University, it is because they want to help their parents, to earn additional income. By using this online shop, sellers don't have to bother going to the shop to get the goods they want. To make a transaction, both parties don't need to meet each other. Once buyers select a product, they can pay for it with a credit or bank card, and the product will be shipped to the buyer's desired location. The positive impact felt by online shop sellers is that they can make their own money, their time is more useful and they can meet lots of people when delivering their products to people, they can also introduce their products outside the area. There is also a negative impact felt by online shop sellers, namely that they often suffer losses because Many people cancel (return) olnine shope marketplace via COD.
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