Pinisi Journal of Entrepreneurship Review http://journal.unm.ac.id/index.php/PJER <p><strong>Pinisi Journal of Entrepreneurship Review (PJER) </strong>is <span class="VIiyi" lang="en"><span class="JLqJ4b ChMk0b" data-language-for-alternatives="en" data-language-to-translate-into="id" data-phrase-index="0">a scientific journal published by Universitas Negeri Makassar.</span></span><span class="VIiyi" lang="en"><span class="JLqJ4b ChMk0b" data-language-for-alternatives="en" data-language-to-translate-into="id" data-phrase-index="0"> It published three times a year, in March, July, and November.</span> <span class="JLqJ4b ChMk0b" data-language-for-alternatives="en" data-language-to-translate-into="id" data-phrase-index="1">Receive field articles, e</span></span>ntrepreneurship education, government policy on entrepreneurship, entrepreneurship in ethnic enclaves, self-employment among immigrants, entrepreneurship among minority groups, indigenous entrepreneurship, gender and entrepreneurship, entrepreneurship in developing and transitional countries, entrepreneurship and ethics, intrapreneurship, entrepreneurial marketing, leadership and management, knowledge entrepreneurship, entrepreneurial learning organisations, social entrepreneurship, family business and entrepreneurship, sustainable entrepreneurship, parallel entrepreneurship, e-entrepreneurship, part-time entrepreneurship, home-based entrepreneurship.</p> Universitas Negeri Makassar en-US Pinisi Journal of Entrepreneurship Review 2986-5190 The Impact of Entrepreneurship Education and Motivation on Entrepreneurial Intentions: Creativity as a Mediating Factor http://journal.unm.ac.id/index.php/PJER/article/view/4031 <p>This study explores the impact of entrepreneurship education and motivation on students' entrepreneurial intentions, with creativity serving as a mediating factor. The research adopts a quantitative approach, focusing on how these elements influence entrepreneurial interest among students in an entrepreneurship study program. The findings indicate that both entrepreneurship education and motivation have a direct and significant impact on students' entrepreneurial intentions. However, the study also reveals that while entrepreneurship education and motivation are crucial, their effect on creativity does not show a significant direct influence. Nonetheless, creativity does play an important indirect role, mediating the relationship between entrepreneurship education, motivation, and entrepreneurial interest. These insights can be valuable for educators and lecturers, highlighting the need to guide and inspire students not only in gaining knowledge but also in fostering a genuine interest in business management. This approach ensures that students are equipped with the necessary skills and motivation to pursue and develop their own business ventures, thereby enhancing their entrepreneurial potential.</p> Satria Lintang Rachmadana Salim Diarra Copyright (c) 2024 Satria Lintang Rachmadana, Salim Diarra https://creativecommons.org/licenses/by-sa/4.0 2024-08-30 2024-08-30 2 3 128 139 10.62794/pjer.v2i3.4031 Exploring the Role of Economic and Digital Literacy in Shaping Entrepreneurial Behavior in Online Business Platforms http://journal.unm.ac.id/index.php/PJER/article/view/4032 <p>This study explores the influence of economic and digital literacy on entrepreneurial behavior among business actors registered on the Grab application. Utilizing a quantitative approach, the research draws on primary data collected from respondents to analyze the relationship between these literacy levels and entrepreneurial behavior. The analysis methods include descriptive and statistical analyses, such as multiple linear regression, hypothesis testing, and correlation analysis. The findings indicate a positive and significant relationship between economic literacy and digital literacy on entrepreneurial behavior. This suggests that a solid understanding of economic principles, coupled with effective use of digital technology, plays a crucial role in shaping the entrepreneurial behavior of business actors in Makassar City, particularly those in the culinary sector. The study highlights the importance of enhancing both economic and digital literacy to foster entrepreneurial success. Business actors are encouraged to participate in training and literacy programs to develop the necessary knowledge and skills that will enable them to thrive in the competitive business environment.</p> Mardiatul Jannah Copyright (c) 2024 Mardiatul Jannah https://creativecommons.org/licenses/by-sa/4.0 2024-08-30 2024-08-30 2 3 140 149 10.62794/pjer.v2i3.4032 Enhancing Competitive Advantage Through Innovation and Entrepreneurial Orientation: The Importance of Product Quality http://journal.unm.ac.id/index.php/PJER/article/view/4033 <p>This study investigates the impact of innovation and entrepreneurial orientation on competitive advantage, with a focus on product quality, in Micro, Small, and Medium Enterprises (MSMEs) within the culinary sector in Makassar City. Data were collected from culinary MSMEs through surveys and analyzed using statistical methods. The research highlights the crucial role of innovation and entrepreneurial orientation in enhancing the competitive advantage of these enterprises. The findings emphasize that focusing on improving product quality is essential for MSMEs to succeed in the highly competitive culinary market. The study's practical implications suggest that culinary MSMEs in Makassar City must continuously foster innovation, cultivate an entrepreneurial mindset, and prioritize product quality to maintain and enhance their competitive standing. By doing so, these enterprises can better navigate market challenges and position themselves effectively against competitors, ultimately driving growth and success in a dynamic market environment.</p> Andi Naila Quin Azisah Alisyahbana Muh. Yahya Copyright (c) 2024 Andi Naila Quin Azisah Alisyahbana, Muh. Yahya https://creativecommons.org/licenses/by-sa/4.0 2024-08-30 2024-08-30 2 3 150 161 10.62794/pjer.v2i3.4033 The Role of Technopreneurship Literacy and Entrepreneurship Education in Fostering Entrepreneurial Interest Through Self-Efficacy http://journal.unm.ac.id/index.php/PJER/article/view/4034 <p>This study explores the impact of entrepreneurship education and technopreneurship literacy on fostering entrepreneurial interest among vocational high school students, with self-efficacy serving as a mediating factor. The research adopts a quantitative approach, utilizing data collected through documentation and questionnaires. Path analysis, conducted using SPSS software, reveals that both entrepreneurship education and technopreneurship literacy have a positive and significant influence on students' entrepreneurial interest, both directly and indirectly through the enhancement of self-efficacy. The findings underscore the critical importance of integrating entrepreneurship education and technopreneurship literacy into the curriculum for all departments in vocational high schools. These educational elements not only boost students' self-efficacy but also play a vital role in cultivating a strong interest in entrepreneurship. By fostering these skills and mindsets, vocational schools can better prepare students for entrepreneurial endeavors, contributing to their overall career readiness and potential for success in the business world.</p> Hajar Dewantara Andi Anggi Kemalasari Copyright (c) 2024 Hajar Dewantara, Andi Anggi Kemalasari https://creativecommons.org/licenses/by-sa/4.0 2024-08-30 2024-08-30 2 3 162 174 10.62794/pjer.v2i3.4034 Entrepreneurship Education as a Key Mediator in the Path from Motivation and Knowledge to Entrepreneurial Interest http://journal.unm.ac.id/index.php/PJER/article/view/4035 <p>This study investigates the impact of motivation and knowledge on entrepreneurial interest among students at Universitas Negeri Makassar, with a focus on entrepreneurship education as a mediating factor. The research adopts a quantitative approach, utilizing a survey method to gather data. The study examines how individual motivation—whether driven by personal passion, career aspirations, or a desire to create change—can significantly influence the development of entrepreneurial interest. Additionally, entrepreneurship education is highlighted as a crucial element that provides the necessary knowledge and practical skills to enhance this motivation. The findings indicate that motivation and knowledge play pivotal roles in shaping entrepreneurial interest, particularly when reinforced by a strong educational foundation. Entrepreneurship education equips students with the tools to understand the various aspects of entrepreneurship, identify opportunities, and navigate business challenges. The synergy between high motivation and comprehensive entrepreneurial knowledge fosters a conducive environment for cultivating entrepreneurial interest, ultimately preparing students to pursue and succeed in entrepreneurial endeavors.</p> Andika Isma Soussou Raharimalala Copyright (c) 2024 Andika Isma, Soussou Raharimalala https://creativecommons.org/licenses/by-sa/4.0 2024-08-30 2024-08-30 2 3 175 186 10.62794/pjer.v2i3.4035