A STUDY ON THE EVALUATION OF USER SATISFACTION WITH PREPAID AND POSTPAID ELECTRICITY SERVICES IN BIMA CITY
DOI:
https://doi.org/10.59562/jeeni.v1i1.423Keywords:
Community Satisfaction; Postpaid Electricity; Prepaid Electricity.Abstract
The goal of the research is to find out how happy people are with Bima Kota's prepaid and postpaid energy services. Quantitative methods are used in this study. The data used is primary data, which comes from giving surveys to the people being studied. All the people who use energy in the Nitu Village in Kota Bima are included in this study. Cluster random sampling is used to get the sample data, and there are 100 people in the group. The results of the study show that 1) Tangibles, Reliability, Responsiveness, Assurance, and Empathy variables have an effect on people who use prepaid electricity services where people are satisfied with the services provided; 2) Tangibles, Reliability, Responsiveness, Assurance, and empathy variables have an effect on people who use postpaid electricity services where people are satisfied with the services provided; and 3) the dimensions of tangibles, reliability, responsiveness, confidence, and emphasis So that means there is a difference in how happy people are with prepaid electricity versus postpaid energy. As for the confidence dimension, it has a t count > t table or a prob value > alpha 0.05, which means that there is no significant difference between respondents who paid for their electricity in advance and those who paid for it later. The positive mean difference means that the average satisfaction of people who paid for their electricity in advance is better than that of people who paid for their electricity later.
Downloads
References
A. S. F. Simatupang, “Analisis Perbandingan Tingkat Kepuasan Masyarakat Pengguna Layanan Listrik Pintar (Prabayar) dan Masyarakat Pengguna Layanan Listrik Konvensional (Pascabayar) Studi Kasus PT.PLN Rayon Bumi Abung Kotabumi Lampung Utara,” 2017.
F. Yuliani and A. Saputra, “Analisis Kualitas Layanan Program Listrik Pintar (Prabayar) di PT. PLN (Persero) Pekanbaru,” Riau University, 2014.
I. N. Nofiana, “Analisis Kepuasan Masyarakat Terhadap Layanan Listrik Prabayar,” Jurnal Ekonomi Pembangunan, Vol. 9, No. 2, Pp. 184–196, 2011.
A. P. Redaputri and I. Apriansyah, “Strategi Pengambilan Keputusan Untuk Meminimalkan Tunggakan Tagihan Listrik Pasca Bayar PT. PLN,” JBMI (Jurnal Bisnis, Manajemen, dan Informatika), Vol. 19, No. 1, Pp. 20–33, 2022.
P. Kotler and K. L. Keller, Manajemen Pemasaran. Edisi, 2009.
E. Yuni, “Strategi Pemasaran Dalam Meningkatkan Kepuasan Pelanggan,” Journal of New Trends in Sciences, Vol. 1, No. 1, Pp. 1–15, 2023.
R. Idrus, “Analisis Perbandingan Tingkat Kepuasan Pelanggan Listrik Prabayar dan Listrik Pascabayar Pada Kelurahan Wagom Kabupaten Fakfak,” Peluang, Vol. 13, No. 1, 2019.
D. Musriana, “Studi Tentang Pelayanan Konsumen Prabayar Voucher Listrik di Kecamatan Samarinda Seberang,” Vol. 3, No. 1, 2015.
L. R. Ramadlana and M. Najib, Analisis Perbedaan Kualitas Pelayanan Listrik Pascabauyar dan Listrik Prabayar Terhadap Kepuasan Pelanggan Pada PT PLN (Persero) Area Ciputat: Jurnal Manajemen Dan Organisasi Vol VII. 2016.
S. A. Banurea and S. Aisyah, “Perbedaan Kualitas Pelayanan Listrik Pascabayar Dan Listrik Prabayar Terhadap Kepuasan Pelanggan Pada PT PLN (Persero) Salak, Pakpak Bharat,” Jurnal Mahasiswa: Jurnal Ilmiah Penalaran dan Penelitian Mahasiswa, Vol. 4, No. 1, 2022.
E. T. A. B. Tarigan and R. S. M. Sihombing, “Implementasi Program Listrik Pintar (Prabayar) di PT. Perusahaan Listrik Negara/PLN (Persero) Unit Layanan Pelanggan Pancur Batu,” Professional: Jurnal Komunikasi dan Administrasi Publik, Vol. 10, No. 1, Pp. 53-60-53–60, 2023.
Downloads
Published
Issue
Section
License
Copyright (c) 2023 Journal of Electrical Engineering and Informatics
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Email: jtei@unm.ac.id